{"id":151479,"date":"2019-04-21T14:38:43","date_gmt":"2019-04-21T14:38:43","guid":{"rendered":"https:\/\/www.hobbyforshopping.com\/?p=149933"},"modified":"2020-04-26T15:29:16","modified_gmt":"2020-04-26T15:29:16","slug":"britain-hits-the-shops-as-barbecue-friendly-weather-arrives","status":"publish","type":"post","link":"https:\/\/www.english-culture.com\/britain-hits-the-shops-as-barbecue-friendly-weather-arrives\/","title":{"rendered":"Britain hits the shops as barbecue-friendly weather arrives"},"content":{"rendered":"<figure id=\"attachment_151436\" aria-describedby=\"caption-attachment-151436\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.english-culture.com\/wp-content\/uploads\/2018\/04\/Thomas-Coles-The-Picnic-good-weather.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-151436\" src=\"https:\/\/www.english-culture.com\/wp-content\/uploads\/2018\/04\/Thomas-Coles-The-Picnic-good-weather.jpg\" alt=\"Good weather and shopping\" width=\"709\" height=\"531\" srcset=\"https:\/\/www.english-culture.com\/wp-content\/uploads\/2018\/04\/Thomas-Coles-The-Picnic-good-weather.jpg 709w, https:\/\/www.english-culture.com\/wp-content\/uploads\/2018\/04\/Thomas-Coles-The-Picnic-good-weather-300x225.jpg 300w, https:\/\/www.english-culture.com\/wp-content\/uploads\/2018\/04\/Thomas-Coles-The-Picnic-good-weather-467x350.jpg 467w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-151436\" class=\"wp-caption-text\">Good weather and shopping<\/figcaption><\/figure>\n<p><span style=\"font-size: 14pt;\"><a href=\"https:\/\/www.theguardian.com\/uk-news\/2018\/apr\/21\/weather-barbeques-shops-sales\">This article titled &#8220;Britain hits the shops as barbecue-friendly weather arrives&#8221; was written by Sarah Butler, for The Observer on Saturday 21st April 2018 10.27 UTC<\/a><\/span><\/p>\n<p><span style=\"font-size: 14pt;\">The mini-heatwave that has hit much of the country has seen shoppers rushing to buy shorts, sun lotion, ice-cream and barbecue food, providing a shot in the arm for beleaguered\u00a0retailers.<\/span><\/p>\n<p><span style=\"font-size: 14pt;\">Sales of sun cream jumped almost 400% last week, purchases of burgers and other barbecue-style food were up 270% at Waitrose, and Argos sold twice as many barbecues as normal. Orders of ros\u00e9 wine, which drinkers traditionally associate with hotter weather, jumped 54% at Waitrose, while Sainsbury\u2019s said it expected a 30%\u00a0increase.<\/span><\/p>\n<p><span style=\"font-size: 14pt;\">As Britain\u2019s shoppers stocked up for the change in the weather after weeks of rain, cloud and snow, the number of people out on the high street leapt 15% on Thursday, <a title=\"\" href=\"https:\/\/www.theguardian.com\/uk-news\/2018\/apr\/19\/uk-could-enjoy-hottest-april-day-in-almost-70-years\">the warmest April day for almost 70 years<\/a>.<\/span><\/p>\n<aside class=\"element element-rich-link element--thumbnail\"><span style=\"font-size: 14pt;\">Related: <a href=\"https:\/\/www.theguardian.com\/uk-news\/2018\/apr\/20\/britons-head-seaside-heatwave-expected-last-weekend-traffic\">Britons head to seaside as heatwave expected to last into weekend<\/a><\/span><\/aside>\n<p><span style=\"font-size: 14pt;\">\u201cConsumers are definitely responding to the warm and sunny weather by visiting stores,\u201d said Diane Wehrle, marketing and insights director at Springboard, which compiled the data. The balmy spell peaked in the south-east of England, where it was hotter than Spain and Italy. Temperatures reached 28.3C in<a title=\"\" href=\"https:\/\/twitter.com\/bbcweather\/status\/986959632991227904\"> St James\u2019s Park, central London,<\/a> and 27.9C in Northolt, north-west London.<\/span><\/p>\n<p><span style=\"font-size: 14pt;\">On Sunday temperatures are expected to drop slightly, although forecasts of 23C in the capital would mean the London Marathon becoming the warmest on record.<\/span><\/p>\n<p><span style=\"font-size: 14pt;\">The warm spell may prove short-lived, but after a chilly start to the spring contributed to a miserable time for retailers, stores said shoppers were out in force snapping up shorts, sandals and other hot-weather items. Sales of sunglasses tripled at Primark on Thursday compared with the previous week. Online retailer Asos sold 60% more pairs of shorts than this time last year and double the number of vest tops as well as 16,000 pairs of sunglasses in four days. Clarks almost doubled sales of sandals.<\/span><\/p>\n<p><span style=\"font-size: 14pt;\">As temperatures rose well into the 20s across much of the UK, particularly in the south and east, Waitrose said it expected a 300% rise in sales of ice cubes and a 150% rise in beer this weekend.<\/span><\/p>\n<p><span style=\"font-size: 14pt;\">\u201cOur forecasting team closely monitor the weather as a rise in temperature of even just a few degrees will see huge shifts in buying patterns,\u201d said a Waitrose spokesperson.<\/span><\/p>\n<aside class=\"element element-rich-link element--thumbnail\"><span style=\"font-size: 14pt;\">Related: <a href=\"https:\/\/www.theguardian.com\/sport\/2018\/apr\/21\/london-marathon-could-be-biggest-ever-despite-heat-worries\">London Marathon could be biggest ever despite heat worries<\/a><\/span><\/aside>\n<p><span style=\"font-size: 14pt;\">Sainsbury\u2019s was expecting a 150% jump in sales of ice-cream and 365% in barbecue coals. Tesco expected to sell more than 8m sausages, 2m punnets of strawberries and 3m ice-lollies. Tesco BBQ meat range buyer Natalie Bastow said: \u201cAfter months of rain and with temperatures set to hit 25C plus, this will be the first real opportunity Brits have had this year to get out into the garden and enjoy a barbecue with family and friends.\u201d Argos reported a 150% year-on-year rise in sales of garden seating.<\/span><\/p>\n<p><span style=\"font-size: 14pt;\">\u201cMarch was tough in the UK market, but there has been a significant improvement in sales in the last week,\u201d said Mike Shearwood, chief executive of footwear chain Clarks.<\/span><\/p>\n<p><span style=\"font-size: 14pt;\">Other fashion industry bosses agreed the increase in sales had been dramatic in some parts of the country. One said that sales tripled at one outlet on Thursday as the sunshine hit.<\/span><\/p>\n<p><span style=\"font-size: 14pt;\">But he said that the burst of activity was likely to be short-lived and would not help compensate for a difficult March. A survey of Visa card users indicated that <a title=\"\" href=\"https:\/\/www.theguardian.com\/business\/consumerspending\">consumer spending<\/a> slid 2% last month, while the number of shoppers was down 6% compared with March last year, according to Springboard, after <a title=\"\" href=\"https:\/\/www.theguardian.com\/uk-news\/2018\/mar\/01\/beast-from-east-storm-emma-uk-worst-weather-years\">strong winds and snow hit the UK<\/a>.<\/span><\/p>\n<p><span style=\"font-size: 14pt;\">The Easter bank holiday weekend, usually the start to the gardening year, <a title=\"\" href=\"https:\/\/www.theguardian.com\/business\/2018\/apr\/01\/easter-shoppers-desert-uk-high-streets-spreading-retail-gloom\">was a washout<\/a> as heavy rain in many areas kept people indoors. \u201cIt\u2019s slightly better, but everybody will be in the park or the pub. They will not be flooding to the shops,\u201d the fashion boss said.<\/span><\/p>\n<p><span style=\"font-size: 14pt;\">guardian.co.uk \u00a9 Guardian News &amp; Media Limited 2010<\/span><\/p>\n<p><span style=\"font-size: 14pt;\">Published via the <a title=\"Guardian plugin page\" href=\"http:\/\/www.guardian.co.uk\/open-platform\/news-feed-wordpress-plugin\" target=\"_blank\" rel=\"noopener noreferrer\">Guardian News Feed<\/a> <a title=\"Wordress plugin page\" href=\"http:\/\/wordpress.org\/extend\/plugins\/the-guardian-news-feed\/\" target=\"_blank\" rel=\"noopener noreferrer\">plugin<\/a> for WordPress.<\/span><\/p>\n<p><!-- END GUARDIAN WATERMARK --><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Heatwave boosts supermarkets and fashion stores with sales of sandals, sun lotion and ice-cream soaring<\/p>\n","protected":false},"author":2,"featured_media":151436,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[136,1220,718,830,1314,182,240,2139,560,192,132,12],"tags":[2732,3218,3105,3089,1239,3219,3220,3221,3222,3223,3224,1910],"class_list":["post-151479","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-communication","category-culture","category-english-world","category-essays","category-gastronomy","category-happiness","category-health","category-lifestyle","category-news-events","category-people","category-the-world-of-english","category-writing","tag-article","tag-barbecue","tag-life-and-style","tag-main-section","tag-news-2","tag-observer-main","tag-retail-industry","tag-sarah-butler","tag-shops-and-shopping","tag-the-observer","tag-uk-news","tag-weather"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.10 - aioseo.com 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